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How To Create A Multi-Vendor Marketplace Like Amazon?

Thinking of launching your online marketplace? This blog breaks down the step-by-step process of how to create a multi-vendor marketplace like Amazon, covering everything from must-have features and development cost, challenges, and opportunities.

Dipti Singhal

Dipti Singhal

Aug 26, 2025
How To Create A Multi-Vendor Marketplace Like Amazon?

Steps to Create a Ecommerce Website Like Amazon?

Building a website like Amazon might sound like a big task, but with the right development plan, team, and technology, it’s absolutely possible. Amazon is a multi-vendor marketplace, meaning it allows many different sellers to list and sell their products in one place. If you want to create an ecommerce platform like Amazon, here’s a step-by-step guide to help you get started:

1. Understand the Business Model

Before starting the web or app development, you have to clear your mind about how your marketplace will work. Will you sell products directly, or just let other sellers list theirs? Will you charge a fee, take a commission, or offer subscriptions? Knowing your business model helps you make smart decisions later.

2. Choose a Niche

While Amazon sells everything, it’s good to start from a small niche, choose some popular products like electronics, fashion, handmade goods, or eco-friendly products. This makes it easier to attract your first sellers and buyers.

3. Plan the Key Features

While building a marketplace like Amazon you should add features for three main users: customers, sellers, and admins. Here are some essential ones:

  • For Customers: Product search, filters, reviews, cart, wishlist, checkout, payment options, order tracking.
  • For Sellers: Seller dashboard, product upload, order management, analytics, payout settings.
  • For Admins: Site settings, user management, product approval, commission settings, reports.

5. Hire the Right Development Team

Unless you’re a developer yourself, you’ll need an experienced software developers team for hire to bring your idea to life. Look for experts in web development, UI/UX design, and marketplace functionality.

build a website like amazon

6. Test Your Marketplace

Before launching, run thorough tests to ensure smooth user experience, proper payment processing, mobile responsiveness, and no bugs.

7. Launch and Promote

Once everything is ready, launch your platform. Marketing is key—use social media, email campaigns, SEO, and paid ads to attract sellers and customers.

Cost to Build Amazon Like Website

The cost of developing a marketplace website like Amazon depends on many factors: platform features, development team location, design complexity, technology used, and maintenance. It can range from $20,000 to $100,000+.

FAQ about Ecommerce Marketplace like Amazon

Amazon uses a combination of Java, C++, Perl, and Python along with AWS cloud infrastructure.
Depending on complexity and team size, it can take 6-12 months to build a fully functional marketplace.
Yes, you can use marketplace builders like Shopify, Magento, or WooCommerce, but customization will be limited compared to custom development.
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